Media Action Sports



Premier League


Athlete Plus MAS is a Sports Marketing and Media Distribution Agency, specializing in the identification and exploitation of commercial opportunities for our clients, which include International Sporting Events, Media Agencies, Federations, Content Producers, OTT platforms and Television Networks.

Our expertise in delivering global and targeted exposure for international brands has gone from the creation of sporting events, designing their media planning, sponsorship solutions and strategic marketing, to generating content for worldwide media distribution.

MAS Services



Athlete Plus MAS team is made up of highly experienced professionals with over twenty years of experience in the competitive market of media rights distribution. Our expertise in the field has allowed us to build strong relationships with rights holders, who entrust us with their premier content to ensure maximum commercial return from their assets. This content includes highly sought-after events such as International Football Matches, English Premier League Content, Boxing Rights, European Basketball Competitions, International Athletics Events, Tennis Invitationals, and more.

We take pride in our ability to represent content owners and manage their media rights to secure the best possible commercial returns. We work closely with rights holders to develop a comprehensive strategy that takes into account the value of their assets and the target market for distribution. Our team is well-versed in negotiating complex media rights agreements and ensuring that our clients receive the best possible terms.

Media Distribution


At Athlete Plus MAS, we pride ourselves on bringing market intelligence to our international clientele. Our team’s experience and contact network at the highest levels of the sport, television, online and event marketing community have allowed us to gather deep insights into the industry’s trends, best practices, and latest innovations.

We work closely with our clients to understand their unique needs and objectives and tailor our services to meet their specific requirements. Whether it’s identifying new commercial opportunities, advising on strategic partnerships or M&A, or helping them navigate complex regulatory frameworks, our team is always on hand to provide expert guidance and support. Our team has worked with major brands such as Kappa, Sony PlayStation, LG, Extreme, and PokerStars, helping them launch their brand and services, and increasing their customer base from thousands to millions. We have a proven track record of consolidating brands as unique market leaders in their sectors, by combining our market intelligence with a data-driven approach to decision-making, and a focus on customer satisfaction and professional management.


We use our extensive experience and market intelligence to provide Creative Sponsorship Solutions that help our clients maximize the value of their properties. Our team of experts advises Clubs, Event Organizers, and Content Rights Holders on their sponsorship strategy, taking into account key elements of their properties. We help our clients define their IP rights, analyze their status in the international event calendar, evaluate the commercial involvement of governing bodies, and assess the performance of production partners and media distribution. We also help our clients explore innovative solutions such as apps and OTT platforms to enhance their media offerings and fan engagement.

Our sponsorship activation services help clients to leverage their sponsorship assets and create compelling brand experiences for their sponsors. We help clients to develop sponsorship activation programs that align with their brand values and the interests of their sponsors. Our team works closely with clients to develop creative concepts, engaging content, and impactful experiences that deliver value to sponsors and drive brand affinity.



Athlete Plus MAS brings a wealth of experience and expertise to the table, having successfully organized some of the most prestigious sporting events in the world. Our team of experts is involved in every aspect of the event, from planning and logistics to marketing and media coverage. We work closely with our clients to understand their vision and objectives, and develop customized solutions that meet their specific needs.

Our event management services cover a wide range of activities, including venue selection, event design, logistics and operations, catering and hospitality, marketing and media, and security and safety. We work with a network of trusted suppliers and partners to deliver high-quality services that meet the highest standards of excellence.

We understand that successful events require careful planning and attention to detail, and we work tirelessly to ensure that every aspect of the event is executed flawlessly.